Pietro Sanguineti, Raw, 2005

About Pietro Sanguineti’s works
Pietro Sanguineti is best known for working in the fields of Conceptual, Design and Pop. Emerging as an art movement in the 1960s, Conceptualism has attracted a significant amount of controversy and debate, usually provoking intense reactions in its viewership. Conceptual art by essence implies that the idea behind the actual artwork is more important than the finished product itself. The research and strategies conducted by the artist represent the most important part of the work, conceptual art thus aims to be an art of the mind, instead of appealing to the senses. Although it refers to art from the mid 1960s to the mid 1970s, the origins of Conceptualism can be traced back to 1917, with Marcel Duchamp and his controversial artwork Fontaine, which tried to erase the boundaries between art and reality. Conceptual art is not as straightforward as other movements, as it uses an interdisciplinary approach, and the productions can take the form of anything – from everyday objects to performances requiring audience participation.

Further Biographical Context for Pietro Sanguineti
Born in 1965, Pietro Sanguineti’s creative work was largely influenced by the 1980s. The 1980s were an era of growing global capitalism, political upheaval, worldwide mass media, wealth discrepancies and distinctive music and fashion, characterised by hip hop and electronic pop music. This had a heavy impact on the generation of artists growing up during this decade. The fall of the Berlin Wall at the end of the 1980s signified the end of the Cold War, yet the era was also marked by the African Famine. During this time influential art movements included Neo Geo, The Pictures Generation and Neo-Expressionism, which took a strong hold in Germany, France and Italy.